“…the pledge campaign was just perfect. And we told the skeptics that they anyway did not have to contribute if they did not find a thousand others foolish enough to believe in it. As we neared our target, more and more people got involved in the mobilization as even the skeptics wanted this idea to succeed. As a result of that campaign now we have one of the best children's libraries in India, and set up entirely with the small contributions of a thousand-odd people.”
This pledge helps kids in Ooty, India to broaden their horizons by providing books containing knowledge they would otherwise not have access to. Sirukathai, the organisation behind the pledge, believes that reading material outside the child’s usual textbooks helps opening up new worlds, develop thinking processes, aid communication, foster self confidence and create a better,… more
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